For half the price of one professionally-written press (media) release, local copywriter & author Kristine M. Smith will show you how to write your own releases.
DATE: October 4, 2013 PLACE: Tacoma
Strictly Limited to 15 participants
Contact (253) 474-6240, Kristine Smith for more information.

This class is also recommended for business owners and entrepreneurs who don’t intend to write their own PRs but who want to understand what a great PR is and does so you can hire the right person when you do hire a PR writer.
Always consider the LONG-TERM return on investment when hiring a copywriter. ‘Evergreen’ copy (a PR is evergreen) is eternal; it will compel (or repel) visitors (depending on the professionalism and expertise of theywriter you choose) for as long as you keep it alive in cyberspace and elsewhere, so it’s worth far more than a temporary flyer and other “short shelf life” copy as it will pay for itself repeatedly essentially forever